Tag Search Results: happiness + decision making
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  • Calculating Consumer Happiness at Any Price

    By John Tierney "Could it be that humans are not quite as gullible as advertised? For a couple of decades now, social psychologists and behavioral economists have been amusing themselves manipulating consumers into doing odd things. They’ve delighted in debunking the notion of homo economicus, that...
     Posted by: wattawa
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  • Daniel Kahneman: The Riddle of Experience vs. Memory (2010)

    From TED "Using examples from vacations to colonoscopies, Nobel laureate and founder of behavioral economics Daniel Kahneman reveals how our "experiencing selves" and our "remembering selves" perceive happiness differently. This new insight has profound implications for economics...
    (Something interesting I found) Posted by: nick stock
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